North Sails NEWS

NORTH SAILS BRISBANE JOINS THE NORTH SAILS GROUP

The Local Agent is purchased by North Technology Group

The North Sails Group is pleased to announce that North Sails Brisbane will become the latest loft to join the company.  Founded in 1993 as Bradford Prentice, the loft set up by Mark Bradford and Vaughan Prentice has long since established itself as the largest sailmaker in Queensland and since 2001 they have been operating as a local agent of North Sails. Following the 2017 acquisition of North Sails Australia, which included both the Sydney and Melbourne businesses, today’s announcement sees the Brisbane team join the Group as a fully serviced, North Sails loft.

The loft has manufactured, sold, and serviced thousands of sails up and down the Queensland coast. The team pride themselves on their ability to understand their clients needs and find a sail solution that works for any size of boat, from the smallest dinghy through multihulls, right up to the racing super maxis and everything in between. In line with the North Sails Group ethos, the acquisition of the loft is aimed at giving customers an enhanced experience – while still dealing with Mark, Vaughan and the team on the ground they will also benefit from the shared technology and wealth of knowledge from within the Group.  The growing global company, well known for its revolutionary North 3Di sails, has a network of lofts unrivaled by any other sailmaker in the world and continues to invest in innovation and technology, which in turn creates the market leading sails clients have come to expect.

Mark Bradford commented:

“Vaughan and I have greatly enjoyed setting up and running what has become North Sails Brisbane but we are hugely excited by this next step to giving our clients an even better service. We want to make sure that anyone that walks into our loft ends up with a sail perfectly suited to their sailing needs and part of that is making sure we are at the cutting edge of new technologies and able to offer the latest and greatest sails possible. We believe by joining the North Sails Group we can do that and all the staff at North Sails Brisbane are hugely looking forward to all that this new stage will bring.”  

Ken Read, North Sails Group President commented:

“The core of our whole business is understanding the local culture and sailor by delivering sail solutions that exceeds their expectations. We are delighted that North Sails Brisbane is joining North Sails Group helping us to further develop our network and enhance our global customer experience. As we continue to push the boundaries of technology and put a huge amount of focus into research and development, we are excited to be able to share this with our lofts and customers around the world. I am delighted to welcome Mark, Vaughan and their team to the North Sails Group and look forward to working with them in the coming years.”