Dalla veleria all'abbigliamento tecnico: una partnership che si evolve per affrontare le sfide future.
North Sails e lo Yacht Club Italiano sono orgogliosi di annunciare l'ampliamento formale del loro storico legame, che si evolve oggi in una partnership globale di lungo termine. Questo accordo designa ufficialmente North Sails quale Official Technical Partner sia per la divisione velica (sailmaking) sia per l'abbigliamento tecnico (performance apparel), segnando un nuovo capitolo di una collaborazione fondata su decenni di reciproca stima e condivisione dei valori marittimi.
La partnership, estesa fino al 2030, non rappresenta un inizio, bensì la naturale evoluzione del profondo legame esistente tra le due istituzioni. Attraverso la formalizzazione di questa alleanza, North Sails e lo Yacht Club Italiano mirano ad allineare i propri obiettivi strategici in vista dello storico centocinquantesimo anniversario del Club, dando vita a un solido ecosistema tecnico al servizio dei soci, degli atleti d'élite e del calendario agonistico internazionale.
Alessio Razeto, Sales Director di North Sails, ha sottolineato la natura organica di questo sviluppo:"Il nostro rapporto con lo Yacht Club Italiano va oltre una semplice collaborazione; si fonda su anni di amicizia, fiducia reciproca e sul comune impegno nella promozione della vela tra i giovani. Oggi, questo sodalizio si rafforza ulteriormente con l'ingresso di North Sails Apparel, ampliando le opportunità di sinergia e di crescita reciproca. Guardiamo con grande entusiasmo alla prossima stagione, caratterizzata da un calendario di eventi di alto profilo che valorizzeranno al meglio questo percorso condiviso."
Questa consolidata partnership riafferma la posizione centrale di North Sails nel panorama agonistico italiano. Ampliando il proprio ruolo con l'inclusione dell'abbigliamento tecnico accanto alla sua tecnologia velica leader a livello mondiale, North Sails garantirà un supporto globale in qualità di partner tecnico dello Yacht Club Italiano, sodalizio organizzatore di regate iconiche quali la Loro Piana Giraglia, la Genova Sailing Week, la Bombola d’Oro e la Millevele IREN.
"North Sails è da molti anni un partner di rilievo dello Yacht Club Italiano attraverso la sua divisione velica, supportando le nostre attività sportive e condividendo la nostra dedizione all'eccellenza nella vela", ha dichiarato Carlo Cameli, Presidente dello Yacht Club Italiano. "Siamo fieri di accogliere North Sails Apparel in questa collaborazione, che stringe ulteriormente i legami tra le nostre due realtà. Questo nuovo accordo rappresenta un'importante opportunità per elevare l'esperienza dei nostri soci, degli atleti e dei nostri eventi, continuando a promuovere i valori, la tradizione e l'innovazione che definiscono sia North Sails sia lo Yacht Club Italiano."
Il fulcro di questa unione ampliata risiede nella perfetta integrazione tra l'aerodinamica avanzata delle vele e il design ergonomico dell'abbigliamento. Questo approccio a 360 gradi garantisce che le esigenze tecniche del velista moderno siano pienamente soddisfatte, sia in mare sia a terra.
"La formalizzazione della nostra partnership con lo Yacht Club Italiano rappresenta un passo naturale nella nostra storia comune", ha affermato Cedric Georges, CEO di North Sails Apparel. "Superando il consolidato rapporto in essere, questo accordo ci consente di collaborare ancora più strettamente sul fronte dell'innovazione e della performance. Siamo orgogliosi di sostenere il Club nel suo percorso verso il centocinquantesimo anniversario e oltre."
Con una storia condivisa quale solido fondamento e l'innovazione come rotta, North Sails e lo Yacht Club Italiano procedono uniti da una visione comune. Mentre prendono il via i preparativi per la prossima stagione di regate e per le imminenti celebrazioni di questo storico traguardo, la partnership si pone come testimonianza della loro duratura dedizione allo sport della vela e alla comunità nautica globale.
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